THESMARTLOCAL REPORT

July 9, 2025, 6:49 p.m.

CAMPAIGN NAME

TheSmartLocal Organic Demo

OBJECTIVE

To increase the brand presence and organic traffic of TSL.

DELIVERABLES

SUMMARY

	Reach	Views	Engagement	Impressions
9 Game Cafes In Singapore From $3/Hour Per Person So Friends Who're Broke Have No Excuse	121,498	152,520	1,461	69
Basic FBV: 40,000 Sq Ft Indoor Playground Opening At Suntec City	1,084,688	671,858	47,324	2,892,129
Comedy FBV: Signs You Are A Basic Bro	1,424,117	1,139,479	9,759	2,158,846
National Youth Film Awards	127	—	2,296	-
Shopping for School Supplies	—	1,473,726	28,391	—
Back to School Safety Supplies	—	32,300	73	—
Bus Guide SG to JB	665	9	3,017	834
Florist Mentions		190,590	—	—
Total:	2,762,632	3,660,482	92,321	5,051,878

PERFORMANCE VS. BENCHMARK

BENCHMARK

250,000

TOTAL REACH

2,762,632

TOTAL IMPRESSIONS

5,051,878

TOTAL VIEWS

3,660,482

TOTAL ENGAGEMENT

92,321

Indirect Article

9 Game Cafes In Singapore From $3/Hour Per Person So Friends Who're Broke Have No Excuse

Website Article

Facebook Post

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FACEBOOK POST STATISTICS

IMPRESSIONS

PEOPLE REACHED

REACTIONS, COMMENTS & SHARES

1,461

URL ENGAGEMENT ACROSS FB

2,537

278

ON POST

ON SHARES

LOVE

ON POST

ON SHARES

HAHA

ON POST

ON SHARES

WOW

ON POST

ON SHARES

SAD

ON POST

ON SHARES

101

COMMENTS

101

ON POST

ON SHARES

1,069

ON POST

ON SHARES

POST CLICKS

PHOTO VIEWS

LINK CLICKS

OTHER CLICKS

GOOGLE ANALYTICS

ARTICLE PAGE VIEWS

152,520

UNIQUE PAGE VIEWS

121,447

AVG TIME ON PAGE

4MIN 2S

FACEBOOK VIDEO

FACEBOOK POST STATISTICS

IMPRESSIONS

2,892,129

PEOPLE REACHED

1,084,688

VIDEO VIEWS

671,858

REACTIONS, COMMENTS & SHARES

47,324

15,418

ON POST

15,418

ON SHARES

928

LOVE

ON POST

928

ON SHARES

266

HAHA

ON POST

266

ON SHARES

2,165

WOW

ON POST

2,165

ON SHARES

SAD

ON POST

ON SHARES

ANGRY

ON POST

ON SHARES

13,962

COMMENTS

5,442

ON POST

8,520

ON SHARES

14,596

13,705

ON POST

891

ON SHARES

POST CLICKS

181,643

46,978

VIDEO PLAYS

2,393

LINK CLICKS

132,266

OTHER CLICKS

Basic FBV: 40,000 Sq Ft Indoor Playground Opening At Suntec City

Facebook Post

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FACEBOOK VIDEO

FACEBOOK POST STATISTICS

IMPRESSIONS

2,158,846

PEOPLE REACHED

1,424,117

VIDEO VIEWS

1,139,479

REACTIONS, COMMENTS & SHARES

9,759

3,019

1,588

ON POST

1,431

ON SHARES

113

LOVE

ON POST

ON SHARES

1,743

HAHA

802

ON POST

941

ON SHARES

WOW

ON POST

ON SHARES

SAD

ON POST

ON SHARES

ANGRY

ON POST

ON SHARES

3,575

COMMENTS

1,930

ON POST

1,645

ON SHARES

1,275

1,133

ON POST

142

ON SHARES

POST CLICKS

495,091

266,422

VIDEO PLAYS

LINK CLICKS

228,612

OTHER CLICKS

Comedy FBV: Signs You Are A Basic Bro

Facebook Post

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INSTAGRAM POST

INSTAGRAM

ENGAGEMENT

2,296

REACH

127

LIKES

2,270

COMMENTS

SAVED

YouTube Video/Shorts

YOUTUBE

VIEWS

1,473,726

EST. MIN WATCHED

4,211,239

LIKES

23,024

COMMENTS

4,420

947

TELEGRAM POST

TOTAL VIEWS

32,300

REACH

—

ENGAGEMENT

FACEBOOK PHOTO

FACEBOOK POST STATISTICS

IMPRESSIONS

834

PEOPLE REACHED

665

REACTIONS, COMMENTS & SHARES

3,017

687

ON POST

ON SHARES

LOVE

ON POST

ON SHARES

WOW

ON POST

ON SHARES

219

COMMENTS

219

ON POST

ON SHARES

2,088

ON POST

ON SHARES

POST CLICKS

PHOTO VIEWS

LINK CLICKS

OTHER CLICKS

Bus Guide SG to JB

Facebook Post

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LISTICLE MENTION

Florist Mentions

Date Range: Nov. 5, 2020 - Today

Website Article

GOOGLE ANALYTICS

ARTICLE PAGE VIEWS

190,590

UNIQUE PAGE VIEWS

131,537

AVG TIME ON PAGE

3MIN 39S

CAMPAIGN RESULT:
OVERWHELMING SUCCESS

1105%

Went viral! Content like this keeps TSL at the top of people's minds.

It was a pleasure working together with TheSmartLocal (TSL) on this campaign.

Thank you for engaging TheSmartLocal.

Let’s plan for more campaigns in 2018.

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