THESMARTLOCAL REPORT
Oct. 25, 2021, 10:21 a.m.
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CAMPAIGN NAME
TheSmartLocal Organic Demo
OBJECTIVE
- To increase the brand presence and organic traffic of TSL.
DELIVERABLES
BRANDED CONTENT
9 Game Cafes In Singapore From $3/Hour Per Person So Friends Who're Broke Have No Excuse
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FACEBOOK POST STATISTICS
IMPRESSIONS
113
PEOPLE REACHED
92
TOTAL REACTIONS & SHARES ACROSS FB
2,527
281
LIKE
281
ON POST
0
ON SHARES
3
LOVE
3
ON POST
0
ON SHARES
1
HAHA
1
ON POST
0
ON SHARES
9
WOW
9
ON POST
0
ON SHARES
1
SAD
1
ON POST
0
ON SHARES
106
COMMENTS
106
ON POST
0
ON SHARES
1,088
SHARES
1,088
ON POST
0
ON SHARES
POST CLICKS
0
0
PHOTO
VIEWS
0
LINK CLICKS
0
OTHER CLICKS
GOOGLE ANALYTICSARTICLE PAGE VIEWS
116,670
UNIQUE PAGE VIEWS
95,252
AVG TIME ON PAGE
4MIN
11S
FACEBOOK VIDEO
FACEBOOK POST STATISTICS
IMPRESSIONS
2,867,309
PEOPLE REACHED
1,079,165
VIDEO VIEWS
665,150
REACTIONS, COMMENTS & SHARES
47,263
15,395
LIKE
3,231
ON POST
12,164
ON SHARES
928
LOVE
163
ON POST
765
ON SHARES
266
HAHA
15
ON POST
251
ON SHARES
2,165
WOW
340
ON POST
1,825
ON SHARES
25
SAD
0
ON POST
25
ON SHARES
35
ANGRY
1
ON POST
34
ON SHARES
13,935
COMMENTS
5,556
ON POST
8,379
ON SHARES
14,585
SHARES
14,015
ON POST
570
ON SHARES
POST CLICKS
181,171
46,918
VIDEO
PLAYS
2,387
LINK CLICKS
131,860
OTHER CLICKS
Basic FBV: 40,000 Sq Ft Indoor Playground Opening At Suntec City
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FACEBOOK VIDEO
FACEBOOK POST STATISTICS
IMPRESSIONS
2,157,204
PEOPLE REACHED
1,423,789
VIDEO VIEWS
1,138,991
REACTIONS, COMMENTS & SHARES
9,752
3,019
LIKE
1,633
ON POST
1,386
ON SHARES
113
LOVE
49
ON POST
64
ON SHARES
1,743
HAHA
837
ON POST
906
ON SHARES
23
WOW
7
ON POST
16
ON SHARES
15
SAD
5
ON POST
10
ON SHARES
19
ANGRY
4
ON POST
15
ON SHARES
3,572
COMMENTS
1,971
ON POST
1,601
ON SHARES
1,271
SHARES
1,193
ON POST
78
ON SHARES
POST CLICKS
494,992
266,396
VIDEO
PLAYS
5
LINK CLICKS
228,539
OTHER CLICKS
Comedy FBV: Signs You Are A Basic Bro
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INSTAGRAM POST
INSTAGRAMIMPRESSIONS
288
ENGAGEMENT
2,335
REACH
263
LIKES
2,299
COMMENTS
14
SAVED
22
YOUTUBE VIDEO
YOUTUBEVIEWS
1,451,677
EST. MIN WATCHED
4,165,328
LIKES
23,110
DISLIKES
931
COMMENTS
4,886
SHARES
920
FACEBOOK PHOTO
FACEBOOK POST STATISTICS
IMPRESSIONS
965
PEOPLE REACHED
846
695
LIKE
695
ON POST
0
ON SHARES
11
LOVE
11
ON POST
0
ON SHARES
12
WOW
12
ON POST
0
ON SHARES
222
COMMENTS
222
ON POST
0
ON SHARES
2,129
SHARES
2,129
ON POST
0
ON SHARES
POST CLICKS
3
1
PHOTO
VIEWS
1
LINK CLICKS
1
OTHER CLICKS
Bus Guide SG to JB
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LISTICLE MENTION
GOOGLE ANALYTICSARTICLE PAGE VIEWS
142,191
UNIQUE PAGE VIEWS
95,217
AVG TIME ON PAGE
3MIN
26S
SUMMARY
| Reach | Views | Engagement | Impressions | Engagement Benchmark | |
|---|---|---|---|---|---|
| 9 Game Cafes In Singapore From $3/Hour Per Person So Friends Who're Broke Have No Excuse | 92 | 116,670 | N.A | 113 | 267 |
| Basic FBV: 40,000 Sq Ft Indoor Playground Opening At Suntec City | 1,079,165 | 665,150 | 47,263 | 2,867,309 | 267 |
| Comedy FBV: Signs You Are A Basic Bro | 1,423,789 | 1,138,991 | 9,752 | 2,157,204 | 267 |
| National Youth Film Awards | 263 | N.A | 2335 | 288 | 3,972 |
| Shopping for School Supplies | N.A | 1,451,677 | 29,847 | N.A | - |
| Back to School Safety Supplies | N.A | 32,100 | 0 | N.A | N.A |
| Bus Guide SG to JB | 846 | 1 | N.A | 965 | 267 |
| Florist Mentions | N.A | 142,191 | N.A | N.A | - |
| Total: | 2,504,155 | 3,546,780 | 89,197 | 5,025,879 | 5,040 |
— 🠚 Benchmarks have yet to be retrieved
N.A 🠚 Statistics are unavailable
PERFORMANCE VS. BENCHMARK
BENCHMARK
250,000
TOTAL REACH
2,504,155
TOTAL IMPRESSIONS
5,025,879
TOTAL ENGAGEMENT
89,197
AVERAGE INDUSTRY ENGAGEMENT
5,040
TheSmartLocal has outperformed the industry benchmark for engagement by 1,669.8%.
CAMPAIGN RESULT:
OVERWHELMING SUCCESS
OVERWHELMING SUCCESS
1001%
- Went viral! Content like this keeps TSL at the top of people's minds.